Date : 20-07-2018 13:28
HISTORY: GDPR stands for general data protection regulation. Back in 2012, the European Commission decided to plan for data protection reforms across the EU nations in order to be fit for the digital era.
It took almost 4 years of struggle and discussion to finally reach an agreement on how it will come into force. This initiative framework of EU commission will be applicable to organizations of all member states of EU.
GDPR is the successor of the outdated data protection directive of 1995. This regime consists of regulations that necessitate businesses to protect the secrecy and personal data of the citizens for transactions between EU member states.
DESCRIPTION: We live in a digital world today, where everything from paying the bills, booking tickets to shopping something is all done digitally. Even the marketing of products, services, and business is done digitally which has a great impact on how a business would perform.
We can say it to be a great revolution of all the times which have considerably reduced the use of paper, cheating, and frauds in the market. Online data of the clients, purchaser’s etc. help the businesses grow and be differentiating in this competitive age.
But there were no proper regulations as to how the data provided by the user/customer is used by the enterprises/businesses for marketing and other things. Thus GDPR was introduced with stricter provisions to ensure compliance by company’s backed by penalties in cases of default.
Company’s vast networks handling a number of clients and its growling business has rendered them careless towards proper management of consumer’s data resulting in data breaches which causes loss of information, stealing of information or misuse of information.
This will be prevented under the GDPR regime as those who are in charge of collecting and managing data will not only see that its gathered legally but also be responsible to keep it safe from misuse or getting exploited in any manner.
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